PR activities in the sports industry: how to build a strong brand and inspire fans?
Organising higher level competitions, Iga Swiatek's media career ...
PR
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Recipe for success in the food industry: effective PR activities
The food industry is in good shape today. According to the...
Image in business - what elements does it consist of?
A person who wants to build a coherent personal brand should take care ...
Shaping the company's image - how do the best do it?
Shaping the company's image is a task that should be found ...
Employer branding, i.e. the image of the employer
Think if you've ever dreamed of working in some particular ...
Brand identity – how to build it?
A positive brand identity is key. Unique brand identity and...
PR Manager - image creator of your company
As a conscious entrepreneur, you are surely aware that ...
Company feedback - how to influence and manage it?
In the age of digitalisation and social media, company reviews...
Social Marketing: How To Encourage Change?
Social marketing promotes social causes or the common good. Mentioned...
Image campaign: key principles
Have you ever wondered why customers choose one particular product ...
“Push” and “pull” promotion strategies – how to use them?
Promotion strategies are a set of marketing tools aimed at positioning ...
PR activities online – what are the latest trends?
Good PR activities (public relations activities) of the brand for what ...
Where to advertise a company to get customers?
Business owners often report to marketing agencies when ...
Brand recognition - how to take care of it?
How to ensure brand recognition? Why is it worth using for...
PR agency - IT needs it too
In today's dynamic world of technology, having innovative products and...
Brand experience: what can a company do?
Brand experience includes all thoughts, impressions, perceptions and feelings that ...
Does black PR really exist?
Black PR according to some means that no matter what they say, ...
Umbrella brand or parent company?
The umbrella brand as a concept sometimes confuses the marketers themselves. It's worth ...
Social media – to have or not to have in 2024?
Social media is a must-have for every industry. It's powerful...
CSR areas worth introducing in your company
CSR areas that can be introduced into the company's policy will be...
Crisis situations, examples of solutions
Crisis situations examples of how to respond to them, depend on many...
Event agency - everything you need to know about it
An experienced event agency will help you prepare a unique event!...
Lobbying as a PR tool
The most important, from a PR point of view, is professional lobbying. Check,...
Brand attributes and building a competitive advantage
Defined brand attributes are an important element of the strategy that builds...
