Product development strategy - what do you need to know about it?
Product development strategy (product marketing strategy is a broader concept) ...
Marketing strategy
Nonverbal communication – why is it worth understanding?
Non-verbal communication is "louder" than any spoken words. Reveals...
PR office – discover it
the magic of communication
The modern world overflowing with information means that every company must...
Agency 360about - everything you need to know about her
When creating and managing your brand, it is extremely important ...
Branding agency – how can it help you?
A brand is a name, symbolism. This is what distinguishes a given ...
Event agency - everything you need to know about it
How to plan an unforgettable and fully professional ...
Creative agency - what makes it different from others?
A marketing or advertising agency are words that are associated ...
Why the brand book brand?
Establishing a new brand is a big undertaking. It's real art ...
How can a consulting agency help your business?
Consulting agency. Running a business effectively is not an easy task. Entrepreneurs ...
Marketing activities – how to achieve success thanks to them?
The company's marketing activities are not always spectacular actions that generate...
Marketing plan -
why create it?
Business management can be compared to driving a car. So that ...
The image of the company - what is it and how to build it?
The slogan "image of the company" raises a huge number of ideas ...
Creating a brand image - why is it crucial?
Not every industry is the same, and what a ...
Brand identity – do you know how to build it?
A positive brand identity is key. Unique brand identity and...
Introducing a product to the market - where to start?
There are many myths around introducing products to the market ...
How to skillfully mix "push" and "pull" promotion strategies?
Promotion strategies are a set of marketing tools aimed at positioning ...
Content marketing agency - the first step to effective brand communication
With the development of consumer awareness, so are their requirements, ...
Marketing communication tools - which of them will work in your company?
Marketing is about reaching a specific target group in ...
Full service agency - the most important tasks and assumptions
The trends in the market related to marketing strongly indicate ...
Brand strategy - examples that inspire
Did you know some customers are willing to pay ...
Brand management: tips for entrepreneurs
Brand management allows you to maintain, improve and increase the awareness of the company ...
Communication campaign - in line with the company's goals
A single message to the media is not a campaign yet ...
Advertising your product on the internet - everything you need to know
The Internet has great marketing potential. Through it, you can ...
Brand positioning as the key to success in the market
The market today is very competitive. A brand that wants to effectively ...
Business development is not easy. A good business idea is just the beginning. Then you need to discover a profitable niche. Define your target audience and have something of value to sell to them. Whether it's products or services, it's getting harder and harder to communicate about them.
This is why every business needs an appropriate marketing strategy. One that drives the company's development. Without it, making a profit and staying afloat is practically impossible.
How to reach the right audience with your message and do it effectively? How to increase visibility and sales with a low conversion cost? Today, with so many companies vying for audience attention through all kinds of channels, a marketing strategy is like a compass that points in the right direction in rough seas.
The truth is, what got the company to where it is in business today is unlikely to take it to the next level. Most entrepreneurs are so busy working "in" their businesses that they are not "working on" their businesses. As a result of the day-to-day activities of the company, which include customer service, supply chain requirements, etc., the marketing strategy is often neglected.
Meanwhile a marketing strategy is like a journey with a map for a companywhich shows which way to go to implement well-planned projects. Sets measurable, clearly defined goals. See what such a journey can look like. And how it can be supported by the actions it takes PR agency.