Decision-making problems in the enterprise
Decision making is an integral part of managing any organization and ...
Cost leadership strategy - advantages and disadvantages
The cost leadership strategy is one of the three concepts designed to ...
The perfect marketing program, what is it?
Business success does not happen by chance. So that with ...
Product in marketing - a handful of valuable information
In order to operate effectively on the market and be successful, in ...
Neutral price strategy as compared to the others
A company that wants to be successful in the market thinks to think ...
Google Shopping Advertising - why is it worth it?
Google is the most used Internet search engine. According to data from ...
Teaser advertising - surprise your audience!
Intriguing, mysterious and memorable - well prepared ...
Purchase process - understand it and be successful!
The goal of every company operating on the market is to sell. Before...
Advertising message in a nutshell: a guide to the types of advertising
There is no universal recipe for an effective business. Success is ...
Marketing orientations - a brief history
Many people believe that the role of marketing is only to support ...
How to write an email with an offer, i.e. effective cold mailing
It seems to you that the very opening of the offer message ...
How to define the target group?
Even the best advertisement will not bring any results if we wrongly define ...
