Brand positioning as the key to success in the market
Positioning is of key importance in creating a distinctive image...
Persona in marketing - what is it and how to create it?
How to obtain customer data and schematize it in...
Integration meeting – what is it and is it worth participating in?
What is an integration meeting? Well, it aims to support...
Crisis situations, examples of solutions
Crisis situations examples of how to respond to them, depend on many...
Event agency - everything you need to know about it
An experienced event agency will help you prepare a unique event!...
ATL marketing, which is exactly what?
ATL marketing - the approach most commonly used to build awareness...
Integration group games that will strengthen relationships in the group
One of the examples of integration activities that will have a great impact on...
Lobbying as a PR tool
The most important, from a PR point of view, is professional lobbying. Check,...
Ideas for 15 reliable team building games
We present 15 reliable team building games that will create a strong...
Employer branding agency - what is worth knowing about it?
The employer branding agency's tasks include, among others: warming the image...
Why the brand book brand?
Establishing a new brand is a big undertaking. It's real art ...
What does PR cover?
Public Relations (PR) is a broad field that covers a variety of...
