Product development strategy - what do you need to know about it?
Product development strategy (product marketing strategy is a broader concept) ...
Marketing
PR agency ranking – who to work with to increase your reach?
Are you looking for a PR agency and don't know what to look for...
Marketing of computer games, that is
how to attract players?
Information about the computer games market is a key part of the strategy...
Marketing communication tools - which of them will work in your company?
Marketing is about reaching a specific target group in ...
Marketing in the hotel - a handful of proven ways to attract guests
You run an excellent holiday facility in a great location, you provide the highest ...
Building your image on the web - effective methods and tools
Building an image on the web is now a necessary action to ...
Marketing in the automotive industry - what works?
The quarterly report of PZPM and KPMG (Q1/2022 edition) shows that...
Marketing of renewable energy sources - what will convince customers?
In September 2022, almost 36% of energy generated in...
Online store marketing: how does it sell in e-commerce?
Online sales enjoy unflagging popularity. From the report...
Business conversation over the phone - how to prepare?
Cold calling is one of the basic tools of direct marketing ...
Construction company advertising - how does it work?
A construction company, like any other, needs decent advertising. Today...
The concept of the 4P marketing mix - is it still valid?
Appropriate marketing activities are the basis of effective business. According...
What promotion instruments should you choose to generate profits?
No sale without promotion! To generate attractive profits ...
Weaknesses of the enterprise - what do they result from?
Effective functioning on the market is a real art. Entrepreneurs of each ...
The perfect marketing program, what is it?
Business success does not happen by chance. So that with ...
How to write a press release?
Most of the messages sent by companies do not arouse journalists ...
Teaser advertising - surprise your audience!
Intriguing, mysterious and memorable - well prepared ...
Purchase process - understand it and be successful!
The goal of every company operating on the market is to sell. Before...
Marketing orientations - a brief history
Many people believe that the role of marketing is only to support ...
How to define the target group?
Even the best advertisement will not bring any results if we wrongly define ...
Psychology in Marketing - What Works for the Client?
The consumer's behavior is closely related to his emotions, feelings, ...
Persona in marketing - what is it and how to create it?
Every entrepreneur who wants to be successful in the market must ...
Marketing areas worth knowing
Marketing is an incredibly dynamic and broad business department. Divides ...
New forms of advertising that are worth using
Internet marketing is growing at an amazing pace. They keep appearing ...
Marketing is the process of acquiring leads or customers interested in a company's products and services. The key word in this definition is "process". Marketing involves researching, promoting, selling and distributing products or services.
Marketing focuses on the study of market and consumer behavior. The inclusion of marketing activities in the management of companies is aimed at attracting, acquiring and retaining customers by satisfying their desires and needs and instilling brand loyalty.
Public relations agency is one of the entities that supports and enhances the effects of effective marketing with its activities.