If you think that the anniversary party is an event like any other, (un) fortunately - you are wrong. It is not as easy and pleasant to organize as it seems at first glance. It is not enough to invite co-workers to a chosen place, provide them with entertainment and food. It is not enough for everyone to leave happy and satisfied. So what does a jubilee party require? The important thing is the idea, scenario and well-thought-out composition of all the elements that together make up a successful event.
Do you want to organize a jubilee party? You are basically only limited by your imagination and your budget. The maxim "Pledge and put yourself" does not work well anywhere, also in the business world. So what is an effective event? First of all, tailored to the extent possible. It does not have to be expensive in any way. The most important thing is that it honestly reflects the emotions that the company wants to convey when celebrating the next anniversary. It is the participants of the event who give it value. Experience shows that what matters most is an original idea. If the participants catch it, a successful event is guaranteed!
Jubilee party - an opportunity for even better integration
After two years of a pandemic, everyone is hungry for joint activities. Therefore, the jubilee party is a great opportunity to do something together. Something that is socially useful and has a deeper meaning. Concrete ideas? You can paint a nearby orphanage together or take the dogs from the city shelter for a walk. It is also worth considering allocating these resources - or some of them - to a goal that you collectively consider important, rather than buying rewards for employees. Helping those who need it is a great way to strengthen ties between employees even better.
A jubilee party is usually associated with a party in a restaurant or club. Meanwhile, a jubilee is a state of mind, not a specific place. Maybe it's time to do something different than before? What can you do instead of a gala to celebrate the company's anniversary? There are many ideas. One of them is to create an original mural on the walls of your headquarters or company warehouse.
A jubilee can be a good occasion to do something for the first time. This is a good time for a bit more extreme entertainment. Usually, we also lack the courage to do them. Meanwhile, crossing your own borders can bring interesting results. Discover the so far hidden amounts of energy and new ideas. The point is not to force anyone to do something - for example, colleagues with a fear of heights to bungee jump. The goal is to enable the people who build the value of your company to do something that is unattainable for them on a daily basis. Ultimately, they will make a decision as to whether or not to take advantage of the offer presented to them. What counts is the gesture and the ability to listen to needs, including those deeply hidden. Consideration of employees' desires is also a sign of the greatest respect.
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How to organize a jubilee party?
Anniversary - e.g. 10th anniversary of the company - is not something you do not expect. Nor does it fall into the category of sudden expenses for which you suddenly need to budget. So the sooner you start planning your event, the better. Include the jubilee company banquet in the schedule of activities well in advance and start preparations.
Since the jubilee party is an event organized for all the people who make up the company, it is worth outsourcing its organization to an external agency. This will save you time and nerves. On the other hand, you will also be sure about the end result. The organization of the event is team work. It requires the involvement of many people, or you will not delegate employees who are needed on a daily basis in the company. By deciding to cooperate with a PR or event agency, you entrust the organization of the jubilee to specialists.
How to start cooperation? First, write down your assumptions in points - what you want to convey and what to achieve. Choose a convenient date and place. Perhaps you have an idea for the theme of the meeting. If not, you can certainly count on the agency's creativity. You can also think together how to spend the jubilee evening in an interesting way. Remember about invitations. Make them intriguing, perhaps shrouded in a hint of mystery. Make everyone expect their appointed date with excitement and excitement. Give the meeting an individual character. Make the jubilee party unambiguously associated with the company. What he represents and what he strives for.
Jubilee party - an event for people, not for the company
It is worth remembering that the jubilee party is organized for people, not for the company. After all, people are the most valuable resource that creates the real and unique value of your company. The brand's success largely depends on their satisfaction and motivation. The jubilee party is an opportunity to thank them for their ideas, commitment and everyday effort. However, it cannot be just any, because the people for whom you organize them are not like that either. Therefore, find a differentiator.
Find something that will attract people. Which will make the memory of the jubilee evening remain in their memory for a long time. This distinguishing feature will be the strength of the corporate party. It will be like an axis around which you will build the atmosphere of the event. As we emphasized earlier, the jubilee party does not have to be a standard evening with a glass of champagne and an award in an envelope for departure. Also, avoid boring, long thanksgiving speeches. The idea and originality count. The more emotions you arouse among employees and partners, the more loyalty you will develop.
How to make a party that no one has done?
The jubilee party is a party with a bang. It should bring a breath of fresh air. To be more than just another corporate event. Its goal is to motivate the crew to continue hard work. Willingness to get involved in the company's affairs. Pouring faith in a better tomorrow into the hearts of participants. When looking for an idea for a jubilee party, it is worth listening to the voices of those who will be the heroes of the party. The fact that the employer takes into account the opinions of his employees and partners is proof of doing their homework in the area of employer branding. It also speaks best about you as an employer. How to do research and gather ideas? A very good solution is to conduct an anonymous survey. This form makes the questioned respondents much more courageous. By the way, the best ideas come to light.
Before you start preparing for the anniversary party, take a look back. What they looked like corporate events organized in previous years? Were the previous jubilee parties a success or a flop? What was the brightest and the weakest point of these events? What delighted and what aroused many negative emotions and unfavorable comments? Thanks to the analysis of past anniversaries, you can draw conclusions and leave the circle of standard banquets "in honor". You can also successfully use those elements that have so far been appreciated by guests of organized events.
See how to organize a party – event configurator