Will collaborative consumption turn us into prosumers?
Collaborative consumption evolves with the development and expansion of modern technological systems ...
Customer acquisition
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Product USP, or how to make yourself stand out
The USP of a product is not necessary in just one case ....
CTA button - so good you just want to click
The CTA button works like a magic button to make things ...
Sampling action - make customers want more
Sampling action is one of the ways to strengthen the product's presence on the market, ...
Ambient advertising, or how to engage your audience today
Ambient advertising is a promotional tool that focuses on an informal message. Willing to ...
Teaser campaign, or what intrigues customers?
The teaser campaign, as with most marketing campaigns, aims to ...
Consumer insight - how to use it?
Consumer Insight is the key to creating great content. Will confirm ...
Femvertising - who knows what women want?
Femvertising is the name of the phenomenon of using feminism as a promotion tool. Industry...
Marketing segmentation - what is worth knowing about it?
Marketing segmentation can help you define and better understand ...
Transactional marketing or relationship marketing - what works better?
Transactional Marketing, like all marketing efforts, is focused ...
What is product placement?
Product placement is also known as product placement. Both...
How to run an effective advertising mailing?
Advertising mailing is quite a challenge. It's not about ...
Can customer reviews inspire?
Commplace values the opinions of satisfied customers as much as those ...
Marketing communication goals - what they are and how to adapt them to the company's needs
The goals of marketing communication are long-term goals. You have to tune in ...
Storytelling - an example. How to build unique relationships?
Storytelling is nothing but well-chosen words. AND...
What is lead marketing? How to get inquiries
Lead marketing is activities aimed at obtaining contact ...
How to promote an online store and enjoy profit?
How to promote an online store? If you are already working on it ...
Real-time marketing - when rush is a good advisor
Real-time marketing is a strategy that includes immediate reaction to what ...
Advertising campaign - try our recipe!
The advertising campaign is like the icing on the cake. You are from ...
Relationship marketing and the dilemma of low CLV
Relationship marketing is a profitable investment. A study by Bain ...
Relationships with customers - how to evaluate their value?
Relationships with clients are something worth investing in ...
Why are references for a construction company crucial?
Every company, regardless of the industry, must have a way to ...
