Anwis - we welcome another brand among Commplace customers

The Anwis brand belongs to a group of clients from the interior design industry who have enriched the Commplace portfolio. The challenges that the agency will face in the near future will include regular communication with the media, including building valuable messages presenting the brand's offer as well as content positioning.

About Anwis

The company ANWIS Sp. z o. o. belongs to the world leader in the segment of innovative shielding techniques, the WAREMA Group. ANWIS has been on the market since 1979 and is one of the leading European manufacturers of window covers and components used in their production.

The company's offer includes several product groups of window blinds in internal and external systems, including: horizontal, vertical, rolled and pleated.

In addition, the company, as a manufacturer of components for window blinds, offers a wide range of details made of plastic, aluminum, steel and wood. A modern, fully automated machine park allows you to maintain the highest, repeatable quality of the finished element.

Interesting design combined with special attention to functionality, the experience of highly specialized employees, as well as the use of advanced technology in the production of components and systems of window blinds, make up the uniqueness of ANWIS products.

The quality of ANWIS is confirmed by the ISO 9001: 2015 standard, as well as the granted approvals, certificates, numerous awards and distinctions, including: Fair Play Enterprise, Business Gazelles, Polish Business Leader, Brand Leader.

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Check in which areas we can help your brand achieve success.

Challenges for Commplace

Our activities will focus on 4 key areas:

A PR campaign that will enable you to reach potential Anwis customers using the media.
Influencing the growth of awareness and engagement of recipients to co-create the Anwis brand.
Saturation of the website / blog with valuable content.
Positioning valuable content on Google.

The scope of cooperation

Our tasks include:

Content plan

A content plan based on SEO guidelines allows you to effectively plan communication. How? By merging it with the vision and directions of sales activities. Thanks to this connection, each message is sent at the right time to the appropriate group of recipients. The content should support sales. At Commplace, first of all, we are aware that generating "art for art" is not a direction that will allow a brand to achieve success. Readers are looking for valuable information and insights. We know that a good copywriter understands it all and creates content that not only provides the right information, but also presents the advantages of your product / service - as in the case of the Anwis brand.

Media relations

Will media relations allow you to achieve success? Definitely yes. The media strengthen the message by directing it directly to your audience. However, there is one condition. They must be properly selected. Only then will you increase brand awareness. You will cut through the information noise. You will get the client. However, you don't have to do it yourself. Rely on our knowledge and experience.

Creation

The purpose of the creation is to increase awareness and engage recipients to co-create the Anwis brand. As part of our cooperation, we prepare recommendations for marketing campaigns in the field of communication. We show clients how to fully use the brand's potential in their segment in order to reach a designated audience.