Employer branding agency Poland has the task of warming up the company's image in the eyes of the public. A strong and consistent identity is the foundation of any company's success. In order to achieve it, it is crucial that an employer branding agency, whether operating in Poland or another country, carries out in-depth analyses and plans effective image activities.
At Commplace, we act comprehensively. Our analyses focus on the client company's goals, values and vision for the future. We take care to fully understand both internal and external perspectives. Our activities include not only employees, but also colleagues and potential candidates, building a strong image that attracts and retains the best talent.
Selected services:
We work with companies that are taking off with marketing and PR activities.
Particularly at the start of a collaboration, the budget should not be a secret.
We have prepared the START package for entrepreneurs who want to start communicating effectively and expect concrete results.
The most popular package of marketing and PR services created for growing businesses.
We help you realise the full potential of your marketing activities and support your business goals.
The EXPERT package means a developed strategy, a flexible campaign, process management by a COMMPLACE consultant, measurable results.
Ideal for large companies.
Complete marketing services for businesses expecting advanced approaches, strategies and the highest level of communication.
The PRO package is about campaigns that lead to leadership in your industry, scaling your business and building a sustainable competitive advantage.
Employer branding can be divided into internal and external. Internal activities are aimed at the company's employees. They mainly focus on creating an employee-friendly environment. On the other hand, external employer branding is aimed mainly at potential employees. The aim of these activities is to create an appropriate image of the company as an attractive employer.
Employed employees are the ambassadors of your company. Their opinions are the most reliable source of information. Both for candidates for work in your company, clients or contractors. Do you prefer looking for new employees or investing in those you already have? We will help you become an employer that employees do not want to leave!
You don't know what your audience sees, reads or hears about working in your company? If you have a disturbing feeling about how your company is perceived externally, it's time to do an employer branding audit. Ask us how we can conduct it in your company and take care of internal PR. The employer's brand is one of our specializations.
Every company and organization has a certain image in the environment in which it operates. Remember that lack of image is also image! Don't leave such an important point to chance.
A non-standard range of communication and sales support services. Our consulting offer is always individualized.
Find out moreWe only present solutions that our clients need and are able to implement. We deliver specific, measurable results.
Find out moreWe build strong employer brands.
Our strength is: experience, looking for effective solutions and listening to customer needs!
We offer an audit of the company's image as an employer brand, preparation and implementation of an employer branding strategy, workshops with managers in the field of building interpreter relations and much more!
Employer branding agency Polska, Poznań, Gdańsk - EB is our specialty. In our offer you will find, among others an audit that determines the identification of employees with the company or the development of procedures and an internal communication and CSR program. Trust an agency with experience.
We have been operating on the Polish market for over 25 years, providing clients with modern PR and employer branding solutions. The best proof of the effectiveness of our activities are the opinions of satisfied customers. You can also be among them!
The aim of any employer branding effort is to prevent employees from leaving and to attract new talent to the company. The problem of staff turnover affects almost every industry and the labour market, which is currently favourable to employees, makes it easy for them to change jobs quickly without worrying about prolonged interruptions. What's more, salaries for similar tasks are often at similar levels in different companies.
So how do we make a company more attractive to employees? What criteria determine the choice of employer? The answers to these questions, with the right tools, are provided by an employer branding agency. Employer branding activities should not be limited to one city - companies across Poland should rely on EB to compete effectively for talent.
What is Employer Branding?
Employer branding, meaning 'employer branding', is a process by which companies create an image of an attractive place to work, offering professional development and satisfaction. Employer branding agencies, such as the Employer Branding Poland Agency, help to build such an image so that the company is perceived as an employer of choice. In a dynamic and competitive labour market, professional support in this area is crucial.
Employer branding is divided into two areas: internal and external. Internal activities are aimed at the company's current employees and focus on creating a friendly working environment, developing employee potential, organising competitions and training. External activities, on the other hand, aim to build a positive image of the company in the eyes of potential candidates.
The Employer Branding Poland agency supports organisations in both of these areas, implementing effective strategies to not only attract new talent, but also to increase the loyalty of existing employees.
Benefits of employer branding
One of the most important objectives of employer branding is to reduce the costs associated with recruiting and training new employees. Every new employee hired requires implementation and training, which generates additional costs. The more advanced the technology, the longer the induction process, which can even take several weeks. Sometimes a trained employee decides to leave after a short period of time, which is a significant loss for the company. With the support of an employer branding agency, companies can minimise such risks.
Brand image and employer branding
The brand image consists of many elements that employer branding agencies, such as the Employer Branding Poland Agency, help to diagnose and optimise. Positive customer experiences and efficiently conducted purchasing processes contribute to building positive brand associations. It is a complex process that requires support from both HR and marketing.
Return on investment in employer branding
Employer branding agencies, such as the Employer Branding Poland Agency, measure the effectiveness of their activities by increasing brand awareness among potential candidates, which leads to a higher conversion rate while reducing recruitment costs.
These activities include both internal communication aimed at existing employees and external communication aimed at attracting new talent. The Employer Branding Poland agency organises a variety of events, such as company picnics, team-building trips and training sessions, and runs social media campaigns to build the company's image as an attractive employer.
Support in external communication
The Employer Branding Poland agency can also help to develop an effective external communication strategy, distinguishing the company from its competitors. Employer branding targets not only potential employees, but also contractors, which further influences brand perception. It is crucial to create a company identity, defining who we are, what we offer to new employees and what values we promote.
Partnership with an employer branding agency
The Employer Branding Polska agency is a professional partner in building an attractive employer image. Offering a wide range of services, including SEO optimisation, the agency helps to increase brand visibility by reaching the best talent in the market. With support in creating unique content and optimising the website, the company can attract candidates more effectively and build a strong position in the labour market.
The agency's activities range from analysing trends and keywords to developing personalised SEO strategies that are tailored to a company's specific needs and goals. If you are looking for a partner to help you build strong employer branding and gain a competitive advantage, the Employer Branding Poland Agency is the right choice.
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An employer branding agency offers many specific services and solutions to help build a positive employer image. First of all, the agency can help create an employer branding strategy that takes into account the company's goals and the needs of employees. An employer branding agency can also conduct research and analysis of the labour market to help understand the expectations of potential employees. Additionally, an employer branding agency can help create advertising campaigns and define messages to reach the right segment of the labour market. All these services ultimately help to build a positive employer image and attract the best employees to the company.
Hiring an employer branding agency can provide many benefits, especially when compared to carrying out activities related to the promotion of the employer brand yourself. An employer branding agency specializes in building the image of an employer and can propose a variety of strategies and tactics that will help improve the company's reputation in the eyes of job candidates. In addition, employer branding agencies have specialists and experience that will enable the creation of a consistent and effective campaign. Therefore, if you want to increase the attractiveness of your company for potential employees, it is worth considering hiring an employer branding agency.