Before you spend another zloty on marketing
The basis of B2B marketing is a strategy for a reason. To drive growth, every B2B business should start with a personalized marketing plan. Only then can it effectively plan and divide the marketing budget. B2B companies without a clear strategy implemented as a comprehensive marketing plan are doomed to worse results. Why? Because they are reactive, instead of being proactive. We can help you in this area as well. The marketing strategy determines who to communicate to, where to find the right audience and what needs to be said to motivate them to take advantage of your offer. Ultimately, your marketing plan will decide how to spend your money wisely to achieve your goals and measurable results.
How to determine the marketing budget?
Acting as a marketing agency, incl. for B2B customers, focusing on accelerating sales and development, we learned many things. M. in. that improving ROI only matters when it actually produces real business results. An effective budget defines costs, which assume two variables - how you intend to achieve your business goals and in what timeframe.