What are the benefits of running a company blog?
Running a company blog brings three specific benefits: more traffic...
Crises in social media - how to deal with them?
The crisis in social media is a situation where a post,...
Cialdini's rules in marketing
Cialdini's rules are six (and since 2016, seven)...
How is a native article different from a sponsored article?
The sponsored article directly talks about the product, service or brand...
Online promotional campaign - what does its effectiveness depend on?
Short answer: The effectiveness of an online promotional campaign depends primarily on...
Advertising ethics - why is it worth following?
The ethics of advertising is a set of rules – written in Poland...
Stages of a sales conversation, i.e. step by step to a successful sale
In today's highly competitive market, effective selling is an art! ...
How can employee advocacy help your company?
Employee advocacy is a strategy in which employees become...
What is complementary sales?
There are many tactics to increase your sales value and with ...
How to organize a successful PR event?
The first promotional events took place in antiquity ...
Marketing outbound vs. inbound
Outbound marketing is activities in which the company itself...
Retreat - work, opinions, brand building
Reference marketing as well as extensive SEO activities ...
