PR AI: why media coverage determines what ChatGPT says about your company
To, co ChatGPT, Gemini czy Perplexity powiedzą o Twojej...
AI
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AI and crisis communication: deepfakes, false information and the first-hour response
Sztuczna inteligencja zmieniła komunikację kryzysową na dwa sposoby: przyspieszyła...
Press releases in the age of AI: what 1,796 releases teach us and how to write so that media and models cite them
Informacja prasowa w erze AI ma dwóch czytelników: dziennikarza,...
Labelling AI content from 2 August 2026: what PR and marketing need to do
Od 2 sierpnia 2026 roku firma, która publikuje realistyczny...
Agencja GEO czy agencja AI: jak wybrać? 15 pytań i 7 sygnałów ostrzegawczych
Dobrą agencję GEO albo agencję AI poznasz po tym,...
llms.txt: what it is, whether it works and whether it is worth having
llms.txt to plik tekstowy umieszczany w głównym katalogu strony,...
SEO, GEO and AEO: how they differ and where to start in 2026
SEO to walka o miejsce na liście wyników wyszukiwarki,...
AI Mode in Google: how to turn it on, how to turn it off and what it changes for businesses
Tryb AI to osobna karta w wyszukiwarce Google, w...
Protecting privacy in the digital age
Since much of our business is done online, security...
How to effectively use AI to promote business?
The importance of artificial intelligence in business is growing every month...
Artificial intelligence is revolutionizing
PR and marketing industry
Artificial intelligence (AI) has ushered in a new era of technological progress. Digital...
Benefits of using AI in PR and marketing
The benefits of using AI are a widely discussed issue also in...
AI in PR 2026: how artificial intelligence is changing public relations
One of the key aspects of the development of modern business is appropriate...
AI in PR – challenges that need to be faced
The use of AI in PR and marketing brings many benefits...
