Definition Direct marketing, also known as direct promotion, is a form of interaction with customers based on individual messages addressed to an appropriately selected group of recipients to obtain their reaction. Direct marketing – interesting facts The essence of direct marketing is direct communication. For this reason, it is one of the most effective forms of advertising because it allows you to reach the right message, information or offer [...]

Definition Display marketing is one of the most frequently used marketing tools today. It involves the promotion of products and services using graphic advertisements appearing on screens, specifically websites, mobile applications or other online platforms. This is an effective method of expanding your audience and increasing brand awareness. Display marketing – interesting facts that you need [...]