Skip to content
Commplace

PR agency: evidence-based campaigns

We guide brands through media, signals and audience decisions.
PR AI helps separate important topics from information noise. We analyze the market, competitors, media and audience touchpoints so that your brand's communication is visible, credible and driven by a clear goal.
Check +48 665 379 071
Pr ai graphics
They trusted us

We have helped build the success of brands you know:

Aramco
Chillberry white
Fdm white
Halupczok
House of Asia
Kermi2
Monki
Oknoplast
Profit Development
Sokolow biale
PR in 2026

PR does not start with a publication. It starts with understanding the situation.

Before a brand reaches the media, it needs to know what it wants to say, to whom and why. PR AI helps identify the topics, risks, contexts and moments in which communication can genuinely build reputation.

We combine PR experience, market analysis, media monitoring, audience data and Commplace® AI tools, so we never rely on intuition detached from facts. We check where the brand can build credibility, which messages make sense and which actions can translate into trust, visibility and customer decisions. We describe exactly how we use artificial intelligence in media and reputation work in our guide AI in PR: how we use artificial intelligence in public relations.

  • Analysis of reputation, market and competitors
  • Topics with media and business potential
  • Messages based on facts, not declarations
  • PR that connects media, digital, sales and brand
1200+
communication and marketing projects
30 years
of experience in communication and PR
350+
brands that have trusted our experience
The PR AI activity map

What does PR AI at Commplace include?

We combine strategy, media relations, digital, content and data analysis into one process that helps the brand build visibility, trust and a communication advantage.

PR and market analysis

We check how visible the brand is today, what competitors are talking about and which topics may matter to audiences, media and sales. The analysis shows where to step in with communication and where it is better to sharpen the arguments first.

SEO, PR and digital

We connect PR with online visibility. We check how media, expert, blog and sales content can support the brand's search visibility, website traffic and customer decisions.

Communication strategy

We define what the brand should say, to whom, in what language and with what evidence. The strategy organises messages, channels, topics and rhythm so that PR is not a collection of random publications.

Content and narrative

We create topics, expert articles, quotes, comments, statements and materials that help the brand join the right conversations. Content shouldn't just "exist" – it should lead the reader to understand the brand's value.

Media and publications

We build the brand's media presence by choosing topics, contexts and outlets that matter for its reputation and business goals. We make sure publications strengthen credibility rather than simply increase the number of mentions.

Brand building

PR AI supports the brand's long-term image: awareness, expertise, reputation and trust. We help brands speak consistently in the media, in owned channels and at every touchpoint with their audience.
PR areas

One mission. Many touchpoints.

From strategic decisions to everyday media presence, we combine different areas of PR into one process. The brand no longer communicates in fragments but builds a consistent image in the eyes of customers, partners, employees and the market.

PR strategy and consulting

We help define what the brand should communicate, which topics to develop and which decisions matter most for its reputation. Strategy sets the priorities before any activity begins.

Media relations

We build media relationships and prepare stories with real publication potential, taking care of context, credibility, and relevance to each outlet.

Digital

We connect PR with online visibility: website, SEO, content, social media and owned channels, so publications and content keep working long after a single announcement.

Crisis management

We prepare scenarios, messages and response rules for situations that could threaten the brand's reputation. In a crisis, time, responsibility and control over the facts are what count.

Marketing communication

We help organize the flow of information within the organization. Consistent communication with employees strengthens trust, engagement, and readiness to act.

Brand defense strategy

We analyze risks, communication weaknesses and potential sources of tension, so the brand can prepare for difficult questions, criticism or reputational attacks.

Image creation

We build a recognizable brand image based on facts, evidence, and a consistent narrative. An image is not created by one message but by many consistent touchpoints.

Events

We design events that strengthen relationships, build brand experience and provide material for further communication. An event should be part of the strategy, not a separate activity.

personal brand

We strengthen the visibility of leaders, experts and brand representatives. A well-managed personal brand builds trust in the company and its expertise.
References

Trust that can be verified

376 written client references (as of 22.09.2026)

„Based on our cooperation, we can recommend the Commplace agency as a professional and trustworthy partner in the field of marketing and image consulting.”

Adrian Halupczok
Brand owner and creator

„The Commplace employees who participated in the project demonstrated great commitment and thorough knowledge. During the collaboration, great flexibility and a focus on the common goal also deserved special recognition. With full responsibility, we can recommend the Commplace agency as a trustworthy partner in marketing consulting.”

Michał Majnusz
President of the Board of Etisoft

„(...) we wish to confirm our continued effective cooperation with the Commplace agency. During the 11 months of PR activities conducted in cooperation with the media, we were able to reach 17,746,455 recipients with messages about the brand. The agency also provided us with a high percentage of key phrases in the TOP10 of Google search results and supported us in graphic design and website management for www.msm-monki.pl.”

Stanisław Jamiołkowski
President of the Management Board of MSM Mońki

„Since establishing the cooperation, tasks have been carried out efficiently and reliably. The agency ensures a quick flow of information, which positively affects the quality and level of the tasks performed. We fully recommend the Commplace agency as a reliable and professional partner in marketing advisory services.”

Patrycja Michałek
Product Manager at Vasco

„The Agency’s activities are bringing measurable results that are visible every month in indicators such as the number of page views, the page’s position in search results, and the number of bid requests.”

Monika Książek
Vice President of the Management Board of Quadra-Net
Our process

The Commplace tool ecosystem

All tools connected. One goal: your result.
Commwork®AI Commplace365 Navigators Commplace AI PR Academy Market Pulse
Our team

Technology shows the signals. People lead the decisions.

Behind the process is a team that combines strategy, media experience, data analysis, content and responsibility for delivery. Commplace® AI helps us see signals faster, but people shape the narrative, make decisions and safeguard quality.
Sebastian Kopiej
Sebastian Kopiej
CEO
Bartosz Zielinski
Bartosz Zieliński
Managing director
Write to me
Anna Golawska
Anna Goławska
Project Coordinator

53 specialists

Why Commplace

Draw on the expertise of our specialists

We have brought together the skills needed to guide brands through media, digital, content, crises and sales activities. That makes PR AI not a single service but a strategic, operational and analytical back office.
53
specialists on the team, supporting every aspect of your brand's growth
350
brands that trust us – and you can join them
5+
specialists dedicated to your project (PR, copywriting, analytics, strategy)
2 821 807
average annual reach of publications delivered for our clients
  • Content and narratives
  • Online press office
  • Distribution and monitoring

  • We give your brand a story it can stand behind.

    Not every message deserves to be published. First you need the right reason to speak.

    We create press releases, expert comments, articles, quotes and materials that help the brand join the right conversations. We combine media language with business goals so that content becomes a reputation-building tool, not just text.

  • We keep your brand ready to talk to the media.

    In PR, timing matters. A well-prepared brand doesn't start looking for answers only when the question is asked.

    We prepare press materials, handle enquiries, coordinate contact with newsrooms and keep messages consistent, so the brand can respond faster, seize media opportunities and avoid chaos when quick decisions are needed.

  • Publication is not the end. It is another signal to analyze.

    PR works best when the brand sees not only the publication but also its consequences.

    We monitor publications, reactions, reach, context and how the story spreads. Analysis shows which topics strengthen reputation, which need adjusting and where to continue.

Section tabs style image
Media relations

It's not just about presence. It's about the right context.

Media can strengthen a brand when communication relies on a good story, credible evidence and the right moment. We help choose contexts where the brand's voice matters – to customers, partners, the market and the media. The point is not to appear everywhere, but for media presence to lead audiences to a better understanding of the brand, its value and its advantage.
41% companies
they say they need to build a modern reputation
98%
Of the specialists believe that strategies combining paid and organic activity are the most effective.
Market signals appear every day. You need to know which ones matter.
Every day, information appears in the media, online and on social media that can affect a brand's reputation. Some of it is just noise. Some requires a response, an explanation or use in further communication. Monitoring helps you see faster which topics are gaining weight, where risk is emerging and when the brand should speak up – so PR doesn't act after the fact but keeps watch around the brand.
Date

The data shows more than just the number of mentions.

We analyse not only the number of publications but also their context, source, potential reach and impact on the brand's image. Data shows which topics strengthen reputation and which need more work, so the brand doesn't judge PR by mentions alone. It looks wider: at the quality of presence, visibility in the places that matter, audience reactions and the real significance of communication.
95
publications from selected PR activities
26 841 779
total reach of publications
237 923
average reach per publication
Case studies

Our missions turned into results.

Every PR project starts from a different situation: the need for more visibility, a clearer narrative, reputation recovery or sales support. Our case studies show how we combine diagnosis, strategy, media relations, content and digital activities into a process that leads to measurable results.
Commplace case study mini Neptun cover v2
Neptun Energy

26 million reach of press materials about the brand in one month

Find out more
@vandemoortelepolska
Vandemoortele

B2B and B2C communication in social media for the food industry

Find out more
Commplace case study mini Neptun cover 02 v1
Neptun Energy

social media for the RES industry using the employer branding strategy

Find out more
Anwis increases the cost of image campaign in the media thanks to commplace
Anwis

Over 580 publications and almost 20 million readers for a brand from the interior industry

Find out more
Conopack visualization of courtyard 002
Profit Development

Konopacka – apartments in Warsaw's Praga-Północ district. The premiere of the sale of the new PROFIT Development investment

Find out more
PROFIT Development EVENT Braniborska4 002
Profit Development

A flat full of PROFITs, which is an open day for the development industry with the use of a Social Media campaign

Find out more
Commplace case study mini Neptun cover v1
Neptun Energy

Branding and website for the RES industry

Find out more
See case studies
Process

A process that takes the brand from signals to decisions.

We don't start by sending out a press release. First we assess the brand's situation, topics, risks, audiences and media. Only then do we build an action plan that can be implemented, measured and developed.
Stage 01

Diagnosis

We review the brand, its communication, competitors, media, owned channels and audience touchpoints, looking for topics, risks and opportunities that may affect reputation.
Fast Audit™
Marki™ matrix
Stage 02

Strategy

We agree on what the brand should say, to whom and with what evidence. We create the narrative, communication priorities and an action plan aligned with business goals.
Strategy Engine™
Stakeholder360™
Stage 03

Implementation

We prepare content, materials, messages, media and digital activities, and run the process so that the strategy doesn't stay in a presentation but turns into real communication.
ContentBoost™
LinkEcho™
Commwork®AI
Stage 04

Optimization

We monitor results, publications, reactions and market signals, checking what works, what needs adjusting and where communication should be strengthened.
Dashboard 24/7
AI Monitoring
CHANGE

We are the navigators of your change

We are not here to produce more materials without purpose. We are here to help the brand move through the media, the market and audience decisions with greater confidence.

In PR, what counts is not just visibility but context, credibility and accountability for every word. That is why we start by understanding the situation and only then choose the actions.

We set hypotheses, test them and deliver results. That is my personal guarantee of quality.
Sebastian Kopiej
Sebastian Kopiej
CEO
Packages

Choose the PR support scope

Each brand is at a different stage. One needs consultation and a quick diagnosis, another needs to organize its strategy, and the third needs constant PR activities. The packages help tailor the scope of support to the situation, the pace of work, and the communication goals.

The START package

6 500 PLN / m2
65 H / MSC -> 1 h / 240 PLN
PR consulting
20h package / msc
Ongoing strategic and/or enforcement support in any PR activities (the ability to implement any PR/image projects and be paid based on timesheets).
Personal advice
5h package / msc
Support from an expert in personal branding, speeches
Media Relations
40h package / msc
Support from the Agency’s consultant in media relations
Find out more

The EXPERT package

from 15,000 PLN / m2
100 H / MSC -> 1 h / 210 PLN
PR consulting
package 30h / msc
Ongoing strategic and/or enforcement support in any PR activities (the ability to implement any PR/image projects and be paid based on timesheets).
Personal advice
package 8h / msc
Support from an expert in personal branding, speeches
Media Relations
60h package / msc
Support from the Agency’s consultant in media relations
Find out more

PRO package

from 20 000 PLN / msc
200 H / MSC -> 1 h / 180 PLN
PR consulting
40h package / msc
Ongoing strategic and/or enforcement support in any PR activities (the ability to implement any PR/image projects and be paid based on timesheets).
Personal advice
package 10h / msc
Support from an expert in personal branding, speeches
Media Relations
package 80h / msc
Support from the Agency’s consultant in media relations
Find out more
Let's talk

Is your brand visible where it really should be?

Let's see which topics, media and messages could work harder for trust, reputation and audience decisions. PR AI shows where your brand has potential and where it needs a better plan.
Book a free consultation +48 665 379 071
FAQ

Good to know

Key questions about PR AI, media relations and reputation building – when to start, how to measure results and how data-driven PR differs from random media presence.
What does a PR agency do?

The PR agency supports organisations in building their image and communicating effectively with customers, the media and other stakeholders. It also helps with reputation management, organising media campaigns and developing communication strategies. Activities include, in particular, social media activity and online branding.

How do you choose the right PR agency for your business?

The choice of PR agency should depend on its experience, knowledge of the industry and the services it offers. It is important that the agency understands the company's needs, is able to propose a communication strategy tailored to specific business objectives, and has positive feedback and a track record of successful campaigns for similar clients.

What does the process of developing a communications strategy look like at a PR agency?

Building a communication strategy starts with analysing the current situation, defining target audiences and setting key communication goals. We then create a detailed strategy covering online and offline activities – such as media relations, online brand building and events – supported by regular reporting and optimization based on results.

When is it worth using a PR agency?

PR services are particularly useful when launching a new product on the market, managing an image crisis, building the image of an industry expert or increasing brand recognition. A PR agency can also help with longer-term activities, such as creating an employer branding strategy or conducting internal communications.

What are the most important tools for working in public relations?

The most important PR tools include press releases, press conferences, social media activities, content marketing campaigns and cooperation with influencers. Also online image management, media monitoring and opinion analysis are important elements of PR communication.

Book a free consultation

Want to find out where your brand is losing
visibility or trust?

Let's talk about which topics, channels and PR activities to organise so your brand is more visible, more credible and guided by a clear plan.
Book a free consultation
+48 665 379 071
Bartosz Zielinski Commplace
Bartosz Zieliński
Managing director