OOH.pl among Commplace customers

In short

Z przyjemnością informujemy, że nasza agencja rozpoczęła współpracę z firmą OOH.pl – liderem w dziedzinie reklamy outdoorowej. OOH.pl dysponuje szeroką siecią nośników reklamowych, co pozwala na realizację ogólnopolskich kampanii w małych miastach oraz aglomeracjach u jednego dostawcy. Celem agencji OOH.pl jest dotarcie z reklamą swoich klientów do jak najszerszej publiczności.

We are pleased to announce that our agency has started cooperation with OOH.pl - a leader in the field of outdoor advertising.

OOH.pl has a wide network of advertising media, which allows for the implementation of nationwide campaigns in small towns and agglomerations with one supplier. The goal of the OOH.pl agency is to reach the widest possible audience with the advertising of its clients.

As the data show, as many as 72% Poles live in smaller towns, which is why OOH.pl focuses mainly on urban centers with a population of less than 200,000. inhabitants and complements the reach beyond the G8.

As part of our cooperation, we will be responsible for conducting a PR campaign for OOH.pl. This campaign will be aimed at increasing brand awareness and reaching new audiences. Outdoor advertising is one of the most effective ways to reach customers. The communication will take into account the benefits for individual industries, but also specific case studies will be presented.

Nowadays, PR is an inseparable element of every company's activity. Cooperation with Commplace will help educate potential customers and increase brand awareness. Thanks to this, OOH.pl will be able to reach an even larger group of recipients, and thus strengthen its position on the market – says Sylwia Krysik-Myśliwiec, Chief Operating Officer of OOH.pl.

Commplace — Commwork®AI

Commwork®AI is a Commplace® system that joins the programs a company already uses into one whole and builds deeper analyses from the combined data than any single application can. A human always makes the decision.

The system joins the programs a company already uses and builds conclusions, not tables, from the combined data.

Decision cockpits — conclusions instead of tables; every indicator has a source, a threshold and an owner.
Media intelligence and radars — not only who wrote, but what the tone is and what follows from it.
Forecasts and ranges of results — a Monte Carlo test (thousands of simulations) shows the range of possible results, and a tornado chart shows what affects the result most.
Stakeholders and personas — a map of the groups the result depends on, including hidden ones, and in-depth analyses of their behaviour.
Choice of communication tools and integrated marketing — a channel plan based on data, not on a hunch.
Analyses from open sources (OSINT) — competitors and market trends; every number has a source and a date.
Visibility in search engines and in AI chat answers — we check whether and how they recommend your brand.
A council of AI models for an important decision — the models check one another, and a human always makes the decision.
Decision register in the board cockpit — who decided, when, on what data and with what result.
Radar of five AI models — five models assess a difficult question separately, and the system shows where they differ and where the data needs checking.
Media intelligence in eight layers — from context and reach to a forecast of topics: is a topic growing or fading.
Reputation funnel in seven stages — from monitoring to rebuilding trust; the system calculates the stage, and a human reviews every negative mention.
Competition 360° — a map of a competitor in 18 dimensions: offer, message, visibility, prices, reviews.
Map of four channels — paid, earned, shared and owned media set against the stages of the customer journey; you can see where we work without measurement.
Stress tests — the same model shows what happens when price, demand or costs move in the wrong direction.
Crisis shield — watching over mentions and crisis scenarios ready before anything happens.
Over 1,100 specialised AI agents and 28 connections — data from Brand24, Ahrefs, HubSpot, GA4, Search Console, Fireflies and others goes into one cockpit.
Three levels of detail — the board sees charts and the conclusion, the team also sees the sources, the administrator sees everything.

Description of the system's capabilities. Results depend on the data and the scope of implementation; analyses and forecasts supported by artificial intelligence require human assessment.

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